About
I've walked this path. I know what it takes.
Life Design Strategies was built on one belief: that every person has the capacity to design a life that feels deeply meaningful — and that the right support makes all the difference.
ICF Certified (PCC)
10+ years · 400+ clients
My story
From lost to intentional.
For years, I did everything "right." I built a successful career, checked the boxes, and kept moving forward — but something felt fundamentally off. I was living a life that looked good from the outside and felt hollow on the inside.
The turning point came when I finally stopped running and started asking honest questions: What do I actually want? What matters to me? What kind of life would feel like mine? Those questions — and the work of answering them — changed everything.
I spent the next decade studying human behavior, coaching methodology, and the psychology of change. I trained with some of the world's leading coaches, earned certifications in life design and positive psychology, and worked with hundreds of clients across every stage of life.
Today, I do this work because I know what it feels like to be stuck — and I know what's possible on the other side. My approach is direct, warm, and deeply practical. I won't tell you what to do. I'll help you figure out what you already know.
Our mission
Empowering every individual to live with purpose.
Life Design Strategies exists to close the gap between the life people are living and the life they know is possible. We believe that clarity, intention, and the right support can transform not just what you do — but who you become. Our mission is to make that transformation accessible, practical, and lasting.
400+
Clients served
10+
Years of practice
92%
Report lasting change
5
Core life areas
Our objectives
What we set out to do — for every client.
Build deep clarity
Help each client articulate exactly what they want — not what they think they should want — so every action is grounded in genuine intention.
Identify and remove blocks
Surface the beliefs, habits, and patterns that are quietly keeping clients stuck, and replace them with ones that serve their growth.
Create a personalized roadmap
Develop a clear, realistic, and motivating plan tailored to each client's unique circumstances, strengths, and desired outcomes.
Build sustainable momentum
Establish the daily practices and accountability structures that turn insight into consistent action and lasting change.
Measure and celebrate progress
Track meaningful milestones, acknowledge growth, and recalibrate the plan as clients evolve and their vision deepens.
Foster independence
Equip clients with the tools, frameworks, and self-trust to continue designing their lives long after our work together ends.
Consulting services
Tailored support for every stage of your journey.
Every engagement is customized to your specific needs, goals, and pace. Whether you're navigating a major life transition, feeling stuck in a pattern you can't break, or simply ready to go deeper — there's a path designed for you.
Life Design Intensive
A deep-dive engagement for clients ready to do serious work. Over 8–12 weeks, we map your values, vision, and strategy — and build the plan that gets you there.
8–12 weeks · Weekly sessions · Full roadmapCareer & Purpose Consulting
For professionals at a crossroads — whether you're considering a pivot, feeling unfulfilled, or building toward something new. We clarify direction and create a concrete transition plan.
6–8 weeks · Bi-weekly sessions · Career roadmapOngoing Coaching Partnership
A sustained monthly relationship for clients who want a consistent thinking partner as they navigate growth, decisions, and evolving goals over time.
Monthly · Ongoing · Flexible scopeSingle Strategy Session
A focused 90-minute session for a specific challenge or decision. Walk in with a problem, walk out with clarity and a clear next step.
90 minutes · One-time · Immediate clarityOur structured plan
How the work unfolds.
Every engagement follows a proven four-phase framework — adapted to your pace and circumstances. This isn't a rigid program; it's a flexible structure that ensures we cover what matters most.
Discovery & Assessment
We begin by getting honest about where you are. Through structured conversation and the Life Design Assessment, we map your current reality — what's working, what isn't, and what you truly want.
- Complete life audit across 5 areas
- Identify your top 3 growth edges
- Establish your core values and vision
Clarity & Strategy
With a clear picture of your starting point, we build your personalized roadmap. We define your goals with precision, identify the obstacles in your way, and design the strategy to move through them.
- Defined 90-day and 1-year goals
- Obstacle mapping and reframe work
- Personalized action framework
Action & Momentum
This is where insight becomes movement. We implement your plan, build the habits and structures that support it, and use each session to troubleshoot, adjust, and accelerate.
- Weekly action commitments
- Habit and routine design
- Real-time accountability and support
Integration & Independence
We close the engagement by consolidating your growth, celebrating your progress, and equipping you with the tools and self-trust to keep designing your life on your own terms.
- Full progress review and celebration
- Ongoing self-coaching toolkit
- Optional continuation plan
Training & credentials
Certified Life Design Coach
Stanford d.school Life Design methodology
Positive Psychology Practitioner
University of Pennsylvania MAPP program
ICF Certified Coach (PCC)
International Coaching Federation, Professional level
10+ Years of Practice
Hundreds of clients across career, life, and identity transitions
My philosophy
Coaching that meets you where you are.
I don't believe in one-size-fits-all frameworks or generic advice. Every person I work with is navigating a unique set of circumstances, values, and desires. My job is to help you see yourself more clearly, think more expansively, and act more intentionally.
Clarity before action
Most people try to solve the wrong problem. We start by getting honest about what you actually want — not what you think you should want.
Whole-person thinking
Your career, relationships, health, and sense of purpose are all connected. We look at the whole picture, not just the presenting problem.
Momentum over perfection
Progress beats perfect every time. We build small, consistent wins that compound into lasting transformation.
You already have the answers
My role isn't to tell you what to do. It's to ask the questions that help you access what you already know — and act on it.
Ready to work together?
Whether you're at the beginning of your journey or ready to go deeper, I'd love to connect.